Measures support cross-border e-commerce 前海推动跨境电商全路径立体发展

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CROSS-BORDER e-commerce in Qianhai had realized the full coverage of "bonded import, bonded export and general export" businesses, as well as the full-path logistics development of "air, land and sea,' thanks to the reform and innovation measures introduced, it was announced at a press conference Thursday.

The press conference was jointly held by Shenzhen Customs and the Authority of China (Guangdong) Pilot Free Trade Zone Qianhai and Shekou Area.

On June 14, the cross-border e-commerce general export model (9610 model) was successfully launched in the Qianhaiwan Free Trade Port Area. Under this model, after the overseas consumers place an order on the Internet, the e-commerce company will deliver the parcel directly to Qianhai, and customs will inspect and release the parcel according to the enterprise declaration list for quick clearance and ultimately choose an appropriate logistics channel to deliver the parcel to the consumer.

Measures support cross-border e-commerce 前海推动跨境电商全路径立体发展20220822heq9y_640-1

Customs officers check a list of goods at the Qianhaiwan Free Trade Port Area. Courtesy of Shenzhen Customs

The trial operation of the 9610 model has attracted a large number of sources of goods to Qianhai, and promoted the development of the container and consolidation industries in Qianhai. From July to August alone, the amount of air cargo departing from the port reached 2,144 tons, an increase of 57 percent from the previous month, while the shipping business reached 2,031 TEUs (twenty-foot equivalent unit), up by 27 percent month on month.

Measures support cross-border e-commerce 前海推动跨境电商全路径立体发展20220822n62bp_640-2

A staffer with the Qianhaiwan Free Trade Port Area scans packages on the conveyor belt. 

Zeng Li, head of Dongguan E-Services Group, said that the 9610 model solves the problem of “small cost but large order volume” for cross-border B2C export, which allows enterprises to complete customs clearance more efficiently and at lower cost.

The new model has also attracted industry leaders and internationally renowned brands like Huawei, Xiaomi, Asus, Apple, Nike and Samsung to gather in Qianhai, which has led to the initial formation of an industrial scale effect.

Editor/Kang Wei

WeChat Editors/Holly, Jane

Measures support cross-border e-commerce 前海推动跨境电商全路径立体发展20220822bdrpf_640-3